We translate your brand to store-shelf standout.
Turbonomic Steak Pad
With a clever concept and careful planning, the most mundane objects can be transformed into unique brand elements with staying power. For example, when a pad of paper is printed to resemble a fresh steak, packaged in a supermarket tray and wrapped in plastic, it becomes something extraordinary that gives recipients pause.
We often assist clients with unique design solutions that promote their brands and products. Understanding how to engage a consumer to take a second look at a product on the shelf or in the mail and is key to a successful sales launch.
When we show design solutions to clients, we consider all aspects of packaging requirements: structure, size, imagery, typography, hierarchy of information and production costs. We then incorporate client input and work with a structural packaging firm to execute prototypes. We manage the entire process, working closely with package engineers and print production to meet deadlines and provide a successful launch.